Graphic Designer Clothing Brand Tips

5 Tips On Hiring A Graphic Designer For Your Clothing Brand

Learn about creating custom screen printed & embroidered merchandise for your clothing brand with your designer.

  • Learn About Fiverr
  • Learn About UpWork
  • Know Your Style
  • Understand Vector
  • Design Within Budget
  • Ask For References

You'll learn the best tips on hiring a graphic designer for your clothing brand in this post.

Helpful Video

How To Hire A Graphic Designer

In this video, we share tips on designing for your brand without any Photoshop experience. You’ll learn where to find talented graphic designers, how much to budget for their services, and what to expect in terms of turnaround times for custom design projects. Whether you’re just starting or looking to elevate your brand, this guide will help you navigate the design process with ease.

Expert Advice

5 Tips On Hiring A Graphic Designer

Here are our top 5 tips to guide you through hiring a graphic designer to ensure your custom screen printed and embroidered merch meets your expectations.

1. Explore Platforms Like Fiverr and Upwork

Platforms like Fiverr and Upwork have thousands of professionals specializing in everything from t-shirts to hats artwork. Fiverr is great for quick, affordable options, while Upwork allows you to search for designers with ratings, reviews, and portfolios. Don’t forget to search other social media platforms like Instagram, Facebook, and TikTok for hashtags like #graphicdesigner or #clothingbrandartwork to find talent too. 

2. Define Your Design Style

Before hiring a designer, take the time to describe your brand’s aesthetic. Are you going for oversized designs with a streetwear vibe, minimal designs, or something in between? Browse Pinterest boards, Instagram, or your favorite brands for inspiration, and share this with your designer. A strong understanding of your style helps the designer bring your vision to life without going back and forth.

3. Set a Realistic Budget

Keep in mind that your designs are an investment in your brand’s success. A general rule of thumb is to allow for around 10% of your brand’s budget to graphic design. Be upfront about your budget when discussing rates with designers and don’t hesitate to ask about their pricing structure such as if it’s per project or per hour. It’s important to establish understanding at first, so your working relationship remains healthy.

4. Communicate Clearly with a Creative Brief

Clear communication is the key to a smooth design process. When you hire a designer, provide them with a creative brief that includes all the details they’ll need:

  • Your name and company name
  • File types required (vector files for screen printing or digitized files for embroidery)
  • Your preferred color palette (Pantone colors if possible)
  • The deadline for the project

Incorporate mood board examples, sketches, or brand inspirations into your brief. The clearer your instructions, the closer the designer can get to your vision on the first try.

5. Check Experience and References

Your designs need to look professional and should be production-ready to submit to your print shop, so always review a designer’s portfolio before hiring. Look for someone with experience in merchandise design especially for clothing brands. Ask for references or read client reviews to confirm their skillset. A designer with experience working on screen printing, embroidery, or digital artwork would be the best.

Bonus Tip: Consider Turnaround Time

If you’re in a rush to launch, platforms like Fiverr often provide quick turnaround times, sometimes within 48–72 hours. However, the more complex your design, the more time your designer will need. Plan and factor in extra time for feedback and revisions to avoid any last-minute stress. Keep in mind that we offer rush screen printing and embroidery services to support!

Pro Tip

Tell Your Graphic Designer About Our Screen Printing & Embroidery Services

Let your graphic designer know that we offer these screen printing & embroidery services, so they can create designs that are screen printing and embroidery friendly.

Happy To Help

Frequently Asked Questions About Hiring A Graphic Designer

If there is anything we missed, please contact us:

  • Call (855) 942-7636
  • Email info@GarmentDecor.com
  • Visit 4778 W Mission Blvd. Montclair CA 91762 

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Why should I hire a graphic designer for my screen printing or embroidery project?

Hiring a graphic designer ensures your artwork is optimized for screen printing and embroidery techniques. They can help create vector files for screen printing and simplify designs for embroidery to ensure a clean and professional finish.

Can a graphic designer help if I already have a design?

Absolutely! A graphic designer can refine your existing design, adjust it for print or embroidery specifications, and ensure it meets the requirements for production, such as proper sizing, resolution, and file format.

What file formats will a graphic designer provide for screen printing or embroidery?

They’ll provide vector files (AI, EPS, or PDF) and high-resolution PNG or JPEG files (300 DPI) for both screen printing and embroidery projects.

How does a graphic designer handle artwork for both screen printing and embroidery?

A graphic designer understands the differences in requirements between the two methods. For example, they’ll prepare detailed designs with gradients for screen printing, while simplifying and adjusting for bold lines and solid colors for embroidery.

Can a graphic designer help with custom branding like woven labels or neck tags?

Yes! Graphic designers can design woven labels, screen-printed neck tags, and other retail finish designs that align with your brand’s identity to ensure a cohesive presentation.

What should I provide to a graphic designer to get started?

To help the designer bring your vision to life provide details like your design concept, preferred colors (Pantone numbers if possible), garment types, placement preferences, and any existing logos or inspirations.

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